Stanton Expands Pyxd Partnership With New Visualization Tools

CANBY, OR & SAN JOSE, CA – Stanton and Pyxd, Inc. have expanded their strategic partnership to provide advanced visualization tools across Stanton’s dealer network. The initiative aims to improve merchandising, reduce operational challenges, and support sales both online and in-store.

The partnership builds on Stanton’s adoption of Pyxd technologies, including the PyxMagic Pro visual merchandising solution.

Dealer Visualization Upgrade Program

At the center of this expanded partnership is the Draping & Sectional Configuration Program, a new system designed for Stanton dealers. The program uses PyxMagic Draping technology and an interactive sectional configurator, which Stanton will deploy on its website and integrate into dealer sites via a lightweight JavaScript and API framework.

The system is available as a Stanton-backed access initiative at $299 per month, with no setup or integration fees. Dealers gain immediate access to the visualization tools without significant upfront costs.

Key features include:

• High-fidelity draping across Stanton upholstery collections and new products
• Interactive sectional configuration with automated PDF tear sheets for consumers and sales teams
• Full hosting, catalog management, and ongoing updates by Pyxd
• Lightweight integration for quick deployment to dealer websites
• Stanton-backed access pricing with no setup or integration costs

The program is scheduled to begin rolling out to Stanton dealers in approximately three months.

Gaurav Sethi, Co-Founder of Pyxd, Inc., said, “We’ve been extremely intentional about building technologies that solve real operational and merchandising challenges for furniture retailers. This program removes the traditional barriers of cost and complexity so Stanton dealers can immediately access a significantly higher standard of visualization capability.”

Nathan Hagglund of Stanton said, “Our goal is to equip our dealers with tools that help them sell more effectively and operate more efficiently. This program delivers both simplicity and capability at scale across our network.”

Clarence Chui added, “The future of furniture commerce is highly visual, highly configurable, and increasingly AI-assisted. Stanton’s willingness to deploy these capabilities across its dealer ecosystem reflects a forward-looking approach to retail enablement and sets a strong foundation for what’s next in the industry.”

About Pyxd, Inc. / PyxMagic

Pyxd, Inc. is a visual technology company pioneering the next generation of product visualization for the home furnishings industry. Through its PyxMagic platform, the company helps retailers and manufacturers create, manage, and deliver compelling visual content that drives online engagement and sales.
PyxMagic combines AI-powered photography automation, advanced visualization technologies, and high-performance hosted delivery to help businesses showcase products with greater speed, accuracy, and scale. Its innovations include Draping™, a photorealistic, product-accurate visualization system that enables dynamic fabric, leather, and finish changes at a fraction of the cost of traditional 3D solutions.
By making high-quality visual merchandising more accessible and scalable, PyxMagic helps retailers and manufacturers present more products, more customization options, and more inspiration online. For more information, visit www.pyxmagic.com.